These people are professionals dedicated exclusively to hold business owners and managers accountable. Business coaches are ‘friends" that business owners and managers go to talk to and see about business problems.
Tasks of a business coach include actions such as:
‘Demanding" profits, results, push and cajole business owners and managers to do better and congratulate them on work well done. Offering valuable time and advise Helping with an outside view Helping business owners gain control of their businesses
They help owners of small and medium sized businesses to improve companies through guidance, support and encouragement, and help with sales, marketing and team building.
Increasingly they are regarded as important as accountants by many businesses today.