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Life Coaching is a personal and powerful relationship focused on knowing, having, doing and being what you want in life. It is a new profession that is growing rapidly. It is profoundly different from consulting, mentoring, advice, therapy or counselling.
Life coaching addresses specific personal projects, business successes, general conducts and transitions in personal life, relationships or profession by examining what is going on right now, discovering obstacles and choosing a course of action.
Life coaching produces:

More clarity, focus and direction

Enhanced and satisfying relationships

Less procrastination and fewer stops

A more balanced and fulfilling life

Faster and bigger results

Increased earnings and productivity

A new sense of passion, energy and enthusiasm
It also offers new ways of learning, growing and changing. It is a powerful tool when committed to personal development and reaching goals.

This area focuses on work and career transitions or issues around career.

Career coaching can be one-to-one coaching focused on self confidence, fulfilment and career directions.

It is intended for those people who are, struggling to find directions in their careers, feel stressed, unhappy, unsatisfied or unappreciated, feel frustrated and off course, losing a sense of fulfilment once got from jobs

Career coaching provides the edge that gives focus and accelerates one towards career success. It offers tips, techniques and skills needed to succeed in life and business.
Benefits of career coaching include:
- Setting career goals
- Stronger business relationships
- Clearer view of obstacles faced
- Suitable work/life balance
- Stronger self confidence and self esteem
- Improved communications skills, etc

Aims at achieving organisational goals and bringing about sustainable improvements in key areas which include internal and external communications. It focuses on the corporate team and corporate mission, vision, values and strategy.

Corporate coaching combines basic coaching skills with an in-depth understanding of the language, dynamics, processes and culture of organisations. It benefits SMEs, large companies, and the private sector.

It can benefit an individual, or group, can be face-to-face and is also used to work out specific schedule, provide long term support, accelerate change or in a specific project.

Corporate coaching allows for:

Breaking through organisation and cultural barriers to success

Developing strengths to meet emerging needs

Achieving superior business performance

Building a high performing team

Creating an executive presence and leadership style

Is facilitative one-to-one coaching with key executives in an organisation. It enables executives gain a vision and develops their leadership skills so they fulfil their executive potential.

Executive coaching benefits individuals with focus on organisational performance or development. There may be a personal component as well.

It covers:
Business acumen and financial management
Leadership and organisational skills
Social and communication skills
Analytical and innovative thinking capacities
Ability to inspire trust and commitment to action
Rewards and acknowledgement

Companies that use executive coaching achieve outstanding benefits and become aware of their own values to changing workplace trends and provide a flexible business model that reflects their own goals and lifestyles.

Enables leaders create a context in which they can empower their staff to make their own intelligent decisions. Leadership coaching also fosters leadership development.

It involves:
One-to-one coaching where a coach helps one take actions they want to take to reach a goal
Enabling one identify important leadership goals
Promoting strategies, how to reach them
Overcoming obstacles that come up along the way

Leadership coaching is a systematic, effective method that helps leaders to develop character and competences. It benefits relationally focused leaders looking for sustainable changes in their spheres of influence.

It also builds effective leadership skills to achieve success in work and life.

A life coach is someone who helps a client think out loud, supports them when they take a hit, serves as a wake-up call and is a partner in achieving personal and professional goals.

A life coach provides a simple, yet effective structure of support that assists one move forward in significant areas of life: career, health, romance, personal growth, education, spirituality, fun and recreation, physical environment, and friends and family.

A life-coach will help design a life that fits who you are, create compelling goals, clear obstacles from your past, break through stuck thinking and stuck places and develop and implement action plans that move you forward.

NLP Coaching (Neuro-Linguistic Programming) is a therapy that was developed in the mid-70s as an exploration of the relationship between neurology, linguistics, and observable programs of behavior.

It is said to help with: Anxiety, Depression, Memory, Sexual Difficulties, Allergies, Employment, Panic Attacks, Smoking, Phobias, Slimming, Stammering, Complexes, Inferiority, etc

NLP coaching involves techniques employed by a coach to enhance rapport and to affect change in the coachee"s behavior.

These techniques can include:
- Pacing
- Mirroring
- Leading

NLP coaching is for people wanting to be extraordinary coaches and get extraordinary results. It has the distinct advantage over typical left-brain style coaching as it utilises unconscious processes to enable the client to congruently achieve the objectives established in the coaching plan.

NLP life coaching makes it easier for individuals to achieve their goals, overcome their problems and develop new skills. It makes it possible for people to gain greater access to their internal resources.

NLP Life coaching benefits:

People in life or career transition

People who want to simplify their life

People who want to accelerate their learning

People who want to learn how to learn

Students and Adults with Learning Difficulties

Anyone who wants to achieve a dream or life goal
NLP life coaching as a process has been proven to be a very quick and effective way of creating personal change, for both personal and professional gain.

Performance coaching focuses on analysing performance factors, enabling coaches to identify potential barriers to performance and to work in organisations with other leaders to remove barriers and negotiate solutions.

It provides specific feedback against clear criteria and blends the science of coaching with the art of coaching.

Performance coaching is practiced by:

A leader - who sets the example and becomes a role model.
A facilitator - is able to instruct a wide verity of material.
A team Builder - pulls people into a unified team.
A peace Keeper - acts as a mediator.
A pot Stirrer - brings controversy out in the open.
A devil"s Advocate - raises issues for better understanding.
A cheerleader - praises people for doing great.
A counselor - provides intimate feedback.

Performance coaching also helps identify performance gaps, wins commitment to learning, constructs applied practice and drives continual application and reflection to actually lift competence.

Professional coaching involves a paradigm shift away from helping people to serving people in a way that allows them to be the best they can be. It is a co-created conversation that moves people forward to what is most important to them.

It also helps get people to another level.

Professional Coaching involves a collaborative and confidential partnership with a coach that results in actualising personal ideas, yearnings and goals.

It can help and be used to:

Identify and establish clarity of what you really want

Maximize your strengths & values to get there

Generate ideas that lead to solutions & opportunities

Transform ideas into actions

Create safeguards to keep you focused

Ensure you stay on track

Acknowledge your successes

Professional life coaching involves helping individuals define what their true meaning of success is. It is one of the newest and fastest growing professions worldwide. Professional life coaching helps individuals connect inner passions to their outer goals, producing extraordinary results.

Professional life coaching can be used to:

Clarify your values, vision and life direction

Create your personal Purpose, Vision and Mission Statement

Navigate a life transition

Improve interpersonal relationships and communication style (in business and in life)

Establish value based goals

Overcome blocks to reaching your goals

Create a plan that will enable you to focus and achieve results more quickly

Confirm your strengths

Motivate you to excellent performance

Develop your personal power and confidence

Success coaching is a partnership that offers support to help create a rich and fulfilling life. It enables you work with a coach towards the realisation of your vision, goals and dreams, and to discover more about who you are and who you want to be.

Success coaching helps one see oneself as capable, resourceful and creative in finding what they want. It is a path to one"s personal genius
Success coaching defines vision, establishes goals and gifts, helps overcome obstacles and realise dreams.
It will also provide a roadmap and guidance to put one on the right road to success. It motivates trains, supports and coaches one to reach their personal best. It provides relevant and honest information needed to be successful and gives real results.
Although it can benefit everyone seeking success, happiness and balance, success coaching will mostly benefit individuals with careers that are performance based.